Tesla paint is still soft, thin, and extremely prone to rock chips.
This is why Model 3 Highland owners across the United States are installing PPF (Paint Protection Film) immediately, and many even book their appointments before delivery.
If you are considering PPF for your Highland, this guide explains why it is worth it, which areas need the most protection, and what type of film gives the best results.

Image 1 Tesla Model 3 Highland Firstlook - src: autoblog
1. Tesla paint is soft and chips easily, especially on the Highland.
Multiple independent tests and owner reports confirm that Tesla continues to use eco-friendly water-based paint. This is great for the environment but much softer than traditional automotive paint. The Highland is especially vulnerable to:
PPF prevents all of this by absorbing the impact before it reaches the paint.
2. The redesigned Highland bumper is more exposed and takes more damage
Tesla redesigned the Model 3 Highland with a smoother, lower-profile bumper and larger aero surfaces. These sleek panels look great, but they catch rocks, gravel, and debris much faster.
Most installers recommend a Full Front PPF Package that covers:
For long-term protection, more owners are choosing full-body PPF.
3. PPF boosts Tesla resale value, especially in 2025
The EV market is showing signs of depreciation, but vehicles with documented paint protection film consistently:
If you plan to sell or trade in your Model 3 Highland within the next three to five years, PPF is one of the strongest value protection upgrades.
4. The Highland paint colors scratch easily, and PPF prevents that
The updated Ultra Red, Stealth Grey, and Pearl White Multi-Coat look amazing, but they highlight every imperfection.
Self-healing PPF, such as UPPF Hammerhead Clear, eliminates:
Heat or sunlight activates the self-healing layer.
5. Color PPF is becoming the top alternative to vinyl wrap
Tesla owners love customization, and the biggest shift in 2025 is the move from vinyl wraps to color PPF. Color PPF lasts eight to ten years and provides real paint protection.
UPPF COBIA Color Series offers seventy-seven premium finishes, including:
• Cobia Pure for clean modern looks


• Cobia Metallic for shimmer and depth


• Cobia Texture finishes for premium effects

Unlike vinyl, color PPF adds real protection against chips, scratches, stains, and UV damage.
6. EVs like the Highland kick up more debris due to instant torque
Instant torque sends more rocks and debris toward the rear panels. This is why the most commonly damaged areas on Tesla include:
Applying PPF to these areas dramatically reduces long-term wear and tear.
Best PPF options for the Tesla Model 3 Highland
1. Hammerhead Clear PPF
Best for owners who want to protect the original Tesla paint. Ultra clarity, hydrophobic finish, self healing, and stain resistance.
2. Hammerhead Satin PPF
Creates a factory matte look while protecting the paint.
3. COBIA Color PPF including Pure, Metallic, Satin, and Magic
Ideal for owners who want both a color change and long-term protection. Color PPF is thicker, stronger, and more durable than vinyl.
Final thoughts: The Highland benefits from PPF more than ever
The Tesla Model 3 Highland is a major step forward in design and refinement, but its paint still needs strong protection. Adding PPF early keeps the car looking new, protects its value, and prevents the common Tesla paint problems that show up within months.
If you want to protect your investment or customize it with a premium color, high-quality PPF is one of the smartest upgrades you can make.
